Markzware is constantly looking for new ways to communicate and share the features and benefits of our conversion and preflight products. To this ends, we have joined a new and very exciting video site called Blip.tv. Here is what they call the embedded Markzware player below. Just click on it and watch!
The direct link to the Markzware Show channel on Blip.TV is http://markzware.blip.tv/. Enjoy the hopefully informative and educational videos and feel free to share with your co-workers and customers, for a well-made (preflighted) print-job is worth it’s weight in gold!
Despite all the gains and benefits of computer-to-plate (CTP) imaging and digital design, the process of creating compelling packaging designs is actually more complicated than ever. In the days of film, it didn’t matter what creative application you may have been using — Adobe Illustrator or QuarkXPress, for example — because in the end the creative work became film, which any packaging manufacturer could accept.
Then came CTP, and film stepped aside and allowed digital workflow to take center stage. No longer was film trafficked; rather, digital files became the means for exchanging packaging content. And suddenly, it became increasingly important what design application a creative director may be using, and what types of digital file formats a package printer may (or may not) accept.
Based in Cornelius, NC, The Moore Creative Company opened its doors in August of 1997 as a graphic design shop owned by Ran Moore and his wife, Jennifer. When the company was born, it was 100-percent devoted to graphic design for print intentions — an eclectic mix of jobs, from brochures and letterhead, to billboards and vehicle graphics. The company primarily targeted the local commercial and residential real-estate industries.
Adobe announced Acrobat Pro 9, the next version of its PDF viewing and editing application, along with Creative Suite 3.3 on Monday. Adobe Acrobat Pro 9 will include native Flash support, enhanced collaboration tools like PDF Portfolios, improved print production tools, and support for Adobe PDF Print Engine 2.
PDF Portfolios lets Acrobat users bundle documents, images and videos together as packages with summaries, create PDF forms and collect and analyze form data without requiring IT department involvement. Portfolios are compatible with the new (in beta) Acrobat.com hosted services that support document collaboration.
Below is a press release from IT Enquirer on a recent, detailed ROI (Return On Investment) report they did on Markzware’s Q2ID or QuarkXPress to Adobe InDesign conversion plugin. As you can see in this chart, a single license of Q2ID can have a first year ROI of over 1,000 %*! That is amazing. See exhibit from IT Enquirer report here:
* Make note: This report is using ONLY five files over a year period as an example and even with only so few, the ROI is over 1,000 percent- likely many publishers and advertising agencies will have many more than that, making the return on investment really incredible.
Preflight, in the graphic arts sense, is the process of checking a digital document before it goes to plate, print or otherwise output (exported - such as to PDF). It traditionally is a way to check quality before going to the printing press, digital or otherwise, but can also be used to check online banners and gifs. Preflight is best done on the source document, such as those created in Adobe InDesign, Illustrator, QuarkXPress or Corel!Draw as some examples, before becoming a PDF (Portable Document Format). Similar to a pilot whom walks around and performs a pre take-off pre-flight check, preflighting for designers and prepress operators should be a must.
If like many designers you are in the process of making the big switch from QuarkXPress to InDesign, you know it is not a trivial undertaking. You have to retrain your brain to a new way of working and remind your fingers which keys to hit for those newfangled shortcuts. You are in a hurry to get up to speed, and you have just been asked to create a client’s next newsletter in InDesign. The template for the newsletter is currently in QuarkXPress. You’ve finally come to that fork in the road: Do you build a new newsletter template from scratch, or do you take the easy way out and just open the file with InDesign? If there’s a lot of work in the template, go for File > Open. While it’s surprising this works at all, you should know what converts and what does not.
SANTA ANA, California — April 22, 2008 — Markzware, the inventor of preflighting and data-conversion software leader, today announced the release and immediate availability of the FlightCheck upgrade v6.11. FlightCheck is Markzware flagship prepress application that manages quality control of digital files destined for print or electronic distribution.
This FlightCheck v6.11 update is a maintenance release that fixes reported issues and improves several features and other refinements to this award winning preflighting solution. Detailed information on all of the changes and improvements implemented in FlightCheck v6.11 can be found at:
