With the advent of digital workflow, new responsibilities emerge for the newspaper publisher and the ad creator

Ask most newspaper sales executives, and they’ll tell you just how competitive the market place is these days — how tough of a sell it is when other media forms are drawing the interest of advertisers like never before.

Newspapers must be able to compete with these other vehicles, present compelling circulation numbers, and provide excellent customer service to the advertising client. They must be able to accept, position, produce and print the advertiser’s copy and images, with particular attention paid to reproduction quality.

Reviewed by Macintosh Users East.

I recently saw a video on the internet which featured a designer who had created an Adobe InDesign document that had somehow become corrupted. Eventually the file refused to open in InDesign.

Ordinarily an event like this would be disasterous to a layout artist, especially if the document were a huge commercial layout for a magazine or a book.

Since the file would not open he could not even revert to a saved copy. Instead of starting all over again the designer launched QuarkXPress (more)

American Printer, Mar 1, 2008

If you have been in the print industry for any length of time, you know that there are certain file types printers dread receiving from customers. Right at the top of the list is content created in Microsoft Publisher. You see, almost every prepress department out there is Mac-based, and Microsoft has never released a Mac version of Microsoft Publisher.

New updates are now available! 

Markzware Announces The Immediate Release Of Microsoft Publisher To Adobe InDesign (PUB2ID)
For Macintosh and Window Users!

Easily Convert Microsoft Publisher Documents To Adobe InDesign With PUB2ID v1.5

SANTA ANA, California – November 29, 2007 — After a very successful beta testing program, Markzware is pleased to announce the exciting worldwide release of Microsoft Publisher to Adobe InDesign (PUB2ID) v1.5.

If you have Microsoft Publisher versions 2002-2007 files, you can now easily convert them into Adobe InDesign CS2 and CS3 documents.