If Content is King, then Content Conversion is the Prince

PageZephyr desktop search by Markzware can do content search in Adobe InDesign CS5, QuarkXPress and more proprietary files, plus index, edit, extract and export text to publish to the internet:

This Markzware desktop search engine came to mind when I read a cnet article titled “Content is free. Formats are not.” Content search for publishing is beyond purely printing, although content in the digital printing industry, and certainly the publishing industry, faces a similar fate:

“Content may be free, but the format in which we buy it certainly is not. As Apple, Google, Red Hat, and others increasingly demonstrate, consumers and enterprises are happy to pay for “free” when packaged in convenient formats that add value to digital goods.
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All of these (re)purchases strike me that the media world may have problems, but they are mostly of discovering convenient formats in which to deliver content. Formats that suggest, and sometimes demand, payment.”
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Good content is a necessary precondition with getting paid, but it’s not going to be reason we pay anymore. That reason for payment is the format in which the content is delivered.

Perhaps it’s always been that way, but the physicality of the delivery mechanisms confused us: we were buying the paper but thought we were buying the news.”
Source: http://news.cnet.com/8301-13505_3-10369471-16.html

PageZephyr desktop search technology can perform a content search in Adobe InDesign CS5 or CS4, QuarkXPress, Microsoft Publisher and more proprietary files. Whether your goal is to make a new print file or to share your text on the internet via a blog or web page, the problem is the same. You generally want to liberate your content and Markzware has the solution.

Markzware PageZephyr allows customers to convert Adobe InDesign CS5, QuarkXPress, and Microsoft Publisher to create new revenue streams for their content. Easily index and search desktop publishing archives of any size.

With this new desktop search engine, PageZephyr, will quickly locate relevant content inside encoded QuarkXPess, InDesign and Microsoft Publisher files and rapidly respond to legal and investigative requests for electronic evidence. PageZephyr will streamline your content development with powerful search and extraction.

With PageZephyr find the right information in seconds across multiple sources and files using a single search command. Take control of the expanding diversity and scale of your content resources. Gain the competitive advantage by reviving the value of your legacy content.

Markzware develops desktop publishing software, including preflight and data conversion software, as well as the PageZephyr desktop search engine that allows you to take advantage of your content – to index, edit, extract and export text from Adobe InDesign CS5 and QuarkXPress.

If content is king, then “content conversion is the prince” and worth its weight in gold. Try PageZephyr to help publish your content and let us know what you think.

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