Graphics Layouts Print 2 PDFs and the Native File

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Preflighting is a chapter in a book on ground rules for desktop publishing (DTP). FlightCheck, the patented pre press software from Markzware, can help with this. They recommend graphic layout designers, or graphics layouts creators, send both press-quality Adobe PDFs and the collected original DTP layout, as printers can attest:

Today, the majority of print shops accept press-quality PDFs, and for many types of jobs, printers prefer PDFs rather than native filesBut I still recommend you provide both types of files:

—> A package of the native files that includes the desktop publishing files from InDesign, Quark, Pagemaker, or other professional graphic layouts program; the fonts used in the files; and the EPS, AI, PDF, TIF, and PSD graphic files used in the package layout.
—> A press-quality PDF with all these items embedded into it.
Why send both?
Because it gives the printer the best of both worlds…and covers emergencies. When a press-quality PDF is made correctly, and when I don’t request any last-minute changes to text or graphics in the job, the PDF can then sail through the
prepress process without a hitch and get my job on press a bit quicker and, maybe, with fewer costs.
But, what if I have substantial editorial changes once my job has entered prepress? Or what if my printer thinks that a photo in my layout needs some technical adjustments for color or something else? Or what if I didn’t create my files correctly and my printer needs to fix them? In any of these situations, most printers would prefer to use the native desktop publishing and graphic files to make these changes and adjustments because it can be nearly impossible—or difficult and time consuming—to make changes to the PDF.
So send both: if  you are able to
print 2 PDF, that’s great! And if it doesn’t, your natives have you — and your printer — covered Source

Seems sort of odd that one should have to send both a press-PDF as well as the open or source file with all job elements. After all, wasn’t PDF supposed to do away with all of that? Preflighting with FlightCheck is the solution. As many FlightCheck users will confirm, the print world (especially digital print) continues to accept original application files or limited acceptable files to only PDF. Many printers are seeing a decline in the number of PDF files arriving and an increase in collected proprietary files, as FlightCheck, the prepress solution for preflighting, can handle.

It is also interesting to note that some digital presses are now asking for much higher resolution images at 400 DPI (Dots Per Inch). FlightCheck can check files in the original program (QuarkXPress, Adobe InDesign, Illustrator, etc.), and the resulting PDF! See the Markzware Products page for more printing solutions.

Graphics Layouts Print 2 PDFs and the Native File

Title: Graphics Layouts Print 2 PDFs and the Native File
Published on: June 30, 2008
David Dilling

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